Manchester City – Same City, Same Passion

How do you elevate women’s football to be recognised on the global sporting stage?

We created a ground-breaking club wide campaign called ‘Same City, Same Passion’ which showed the footballing world that the same skills, same excitement and same passion exist wherever a ball is kicked

3.4M total content views

ONE social media channel merge

17M total content reach

92% positive sentiment across all social coverage

6 languages our film has been translated into